| Publication Name |
The Cairns Post |
| Date |
7 Nov 2007 |
| Article Title |
Road show Europe bound |
| Author |
Gavin King |
| Synopsis |
Article on proposed TTNQ UK & Europe road show for March/April 2008. |
Full Text
Tropical Northern companies are being enlisted to take the region's new tourism branding to Europe with a road show airmed at re-establishing Cairns and the Reef as a favoured destination with travel agents.
TTNQ has released a prospectus calling for companies to take part in the Europe and United Kingdom trade mission.
Delegates will visit London, Manchester, Dublin, Amsterdam, Paris, Zurich, MIlan, Munich and Franfurt in March and April next year.
The roadshow, which costs $9,500 plus airfares per delegate will be the first time the Change Your Latitude branding will be rolled out in Europe and the UK.
"The objective of this Change Your Latitidue road show is to increase awareness of our destination and to raise the profile of TTNQ product whilst making the event a memborable experience for the agents," the prospectus reads.
"It is our view that it is high time to bring the fun back into what we do, combined of course with our professionalism and superb product.
"The thrust of the evening events will be to 'entertain' the agents "TNQ style".
TTNQ hopes the events will strengthen relations, grow business oportunties and impart some of the "culture and atmosphere and fun the region is famous for".
Application deadline to participate in the roadshow is November 23 with payment required by February 15.
